
Senior Demand Generation Marketing Manager
Job title: Senior Demand Generation Marketing Manager
Company: Uniphore
Job description: Uniphore is one of the largest B2B AI-native companies-decades-proven, built-for-scale and designed for the enterprise. The company drives business outcomes, across multiple industry verticals, and enables the largest global deployments.
Uniphore infuses AI into every part of the enterprise that impacts the customer. We deliver the only multimodal architecture centered on customers that combines Generative AI, Knowledge AI, Emotion AI, workflow automation and a co-pilot to guide you. We understand better than anyone how to capture voice, video and text and how to analyze all types of data.
As AI becomes more powerful, every part of the enterprise that impacts the customer will be disrupted. We believe the future will run on the connective tissue between people, machines and data: all in the service of creating the most human processes and experiences for customers and employees.
You should have expertise in executing successful demand-generation programs for the enterprise segment while collaborating closely with digital marketing, sales and SDRs.
We are looking for someone who can take ownership of executing effective multi-channel programs and create demand. We seek someone highly collaborative and with a strong track record of planning and managing large-scale global campaigns to drive awareness, market, and pipeline.
Responsibilities
Key Responsibilities
- Plan and execute innovative, multi-channel campaigns to drive enterprise MQLs and sales pipeline while closely monitoring conversion rates and optimising campaigns at each stage.
- Discover new marketing opportunities by performing market analysis.
- Drive Regional Marketing Programs to support the APAC Market's lead gen, prospecting, pipeline, and revenue generation programs.
- Analysing and measuring the effectiveness of existing campaigns.
- Own campaign execution plans with support from web, design, and field marketing teams webinars, partners drive tactics and programs
- Maintain a data-first approach to measure and optimise performance continually.
- Partner with SDR team to ensure quality lead delivery and proper follow-up according to established SLAs
- Reports to Director Demand Generation APAC
Minimum Qualifications
- Minimum eight years marketing experience, or related, in B2B enterprise technology or SaaS environment
- Demonstrated track record of running a modern marketing technology stack, including but not limited to Salesforce, Pardot and ABM tools.
- Demonstrated experience influencing without authority, including executives.
- Bachelor's degree or equivalent
Uniphore is an equal opportunity employer committed to diversity in the workplace. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, disability, veteran status, and other protected characteristics.
For more information on how Uniphore uses AI to unify-and humanize-every enterprise experience, please visit .
All applicants - to review our privacy notice, please
Information regarding recruiting and phishing scams:
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Expected salary:
Location: Chennai, Tamil Nadu - Bangalore, Karnataka
Job date: Sun, 03 Dec 2023 01:29:23 GMT
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