Product Marketing Consultant

Job title: Product Marketing Consultant
Company: BambooBox
Job description: BambooBox is an early-stage top-tier VC-funded SaaS product company. We are building a platform for helping B2B marketers deliver their pipeline goals consistently. BambooBox is the only platform that combines all marketing data to analyze, predict, and recommend actions through the buyer journey. The platform recommends and orchestrates multi-channel engagements to continuously move the funnel and improve pipeline velocity and quality. . Job Location - Bangalore Department - Customer Success Job Description Product Marketing Consultant would work with BambooBox customers to help them develop better Marketing strategies, Storyboard content for different customer journeys in different segments, and Work with content resources to deliver world-class content. This position would help you hone your product marketing skills by working with multiple customers. Also, it would allow you to get good exposure to Demand Creation, Demand Capture, and full-funnel marketing. Consult on go-to-market strategies - consult customers on product marketing by helping them develop effective product positioning and messaging Storyboard content outline - Create storyboards on different content required to communicate product positioning and messaging effectively to the market Review and Deliver content - Work with content writers to deliver final pieces of content after reviewing and making sure of the quality of the content Consult on Demand Creation and Capture effectiveness - Work closely with campaign execution teams to review engagement and conversion metrics and fine-tune the messaging strategies. Consult customers on Effective ABM approaches - Since BambooBox provides analytics at the account level and enables scalable ABM motion, we expect the Product Marketing Consultant to be a deep expert in account-based engagement strategies. Requirements: 3 -5 years of relevant product marketing experience in a SaaS B2B environment Expertise in ABM and B2B buyer journey is required. Expertise in demand generation and content marketing programs Exposure to Marketing Analytics Exposure to working on marketing programs for overseas markets would be preferred Experience in managing/working together with a team Should be an MBA graduate from a Top Management School
Expected salary:
Location: Bangalore, Karnataka
Job date: Thu, 30 Nov 2023 23:37:01 GMT
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