Marketing Solution Architect

Job title: Marketing Solution Architect
Company: Infosys
Job description: Responsibilities :

Infosys is seeking Marketing Solution Architects / Consultants, and CDP Professionals. They are required to work with business and IT teams of client organizations to design, implement and deploy cutting edge digital marketing and CDP solutions.

• Candidate must have 11 to 18 years of IT experience with minimum 3 years of relevant experience in implementing any marketing solutions across campaign management, omni-channel engagement, personalization, web analytics and CDP.
• Experience with any of the leading marketing automation, personalization, web analytics and CDP solutions from Oracle, Salesforce, Adobe, Tealium or any other market leading solutions.
• Ability to define marketing technology reference architecture and technical roadmap in alignment with marketing strategy, business objectives and IT enterprise architecture.
• Ability to create digital experience solution in content management/delivery, web analytics, personalization, marketing automation, customer data platform (CDP), digital asset management, digital events and social media integration.
• Ability to implement effective segmentation and data integration strategies to ensure a unified and accurate view of customer data across marketing platforms.
• Knowledge and experience of data security, privacy and compliance requirements and relevant regulations for Martech implementations.

Preferred Skills :

Oracle Cloud ->Marketing Cloud

Educational Requirements :

Master Of Comp. Applications,Master Of Commerce,Master Of Engineering,Bachelor Of Comp. Applications,Bachelor Of Commerce,Bachelor of Engineering

Service Line :

Enterprise Package Application Services
Expected salary:
Location: Bangalore, Karnataka
Job date: Fri, 01 Dec 2023 07:48:44 GMT
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