Marketing Executive

Job title: Marketing Executive
Company: Young Urban Project
Job description: As a Marketing Executive for our Young Urban Project, you will be responsible for developing and implementing innovative marketing strategies to effectively promote and position our project within the target demographic. You will work closely with cross-functional teams to drive brand awareness, customer engagement, and sales conversions. The ideal candidate should have a deep understanding of market, trends, and behaviors to create compelling marketing campaigns. Responsibilities Identify target audiences, objectives and desired outcomes of marketing campaign Conduct thorough market research to identify trends, preferences, and competitive activities within the young urban demographic. Analyze data to inform marketing strategies and adapt campaigns based on consumer insights. Develop and maintain a strong brand identity. Collaborate with the design team to create visually appealing and relevant marketing materials. Create engaging content across various channels (social media, blogs, videos) to capture the attention of the audience. Ensure content is aligned with the project's messaging and appeals to the target demographic. Manage and optimize social media platforms to enhance brand visibility and engagement. Implement social media campaigns to drive user interaction and brand advocacy. Organize and execute events that resonate with the demographic, fostering community engagement and project awareness. Collaborate with local influencers and partners for event promotion. Implement digital marketing strategies, including SEO, SEM, and email marketing, to drive online visibility and lead generation. Track and analyze digital marketing performance, making data-driven adjustments as needed. Work closely with the sales team to align marketing efforts with sales objectives and support lead generation activities. Collaborate with external agencies, influencers, and partners to amplify marketing reach. Gather feedback from program participants and stakeholders to continuously improve program quality. Being the first point of contact for participants to troubleshoot queries and manage discussions and communities. Qualifications Bachelor's/ master's degree in marketing, Business, or a related field. Location: Panchkula Fresher to 1 year experience required. Strong analytical skills with the ability to interpret data and market trends. Exceptional project management abilities. Excellent communication and presentation skills, with the ability to convey complex ideas to diverse audiences. Demonstrated ability to lead cross-functional teams and collaborate effectively. Proficiency in marketing strategies and tactics is a plus. Highly motivated, proactive, and adaptable to change. Having good presentation-making skills is an added advantage.
Expected salary:
Location: Panchkula, Haryana
Job date: Fri, 01 Dec 2023 23:35:37 GMT
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