Head - Growth Marketing

Job title: Head - Growth Marketing
Company: Michael Page
Job description:

• Head the Growth Marketing team
• Deliver AOP on the direct to consumer business of the company, completely own lead sourcing from various platforms that includes but not limited to Google (search,display,video) Meta, Affiliate, own and third party database

• Hands on experience in performance marketing across search, display, native and other publisher tools

• Understanding of SEO and ability to make high impact on improving ranking and traffic to site

• Understanding of consumer journeys on website and app, and work with other cross functional teams to drive project for business impact

• Manage and own other aspects of growth marketing across key projects that include travel, segments like HNI, Senior citizen, B2B health insurance, and others

• Own creative assets and supervise a team of designers and content specialist for both PPC and SEO

• Liaise with brand team, channel marketing team, tech team, product team and analytics team to drive cross functional projects.

Leading Health Insurance Brand|Growth Opportunities

• 12 years of experience in growth marketing preferably in Ecomm and BFSI domain
• MBA from tier 1 institute
• Exposure to brand / social media marketing is an advantage

• Leading Health Insurance Brand

• Head the Growth Marketing team for a leading health insurance brand

Expected salary:
Location: Gurgaon, Haryana
Job date: Thu, 30 Nov 2023 23:22:44 GMT
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