Digital Marketing Specialist (WFH)

Job title: Digital Marketing Specialist (WFH)
Company: Uplers
Job description: Performance Marketing Specialist Experience: 4+ years Salary: USD 1,200 / month (based on experience) Expected Notice Period : 2 to 4 Weeks Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type: Remote Placement Type: Direct Placement (*Note: This is a requirement for one of Uplers' clients) What do you need for this opportunity Primary Skills : Google Ads, Media Planning, Meta Ads, Mobile App Campaign, Tiktok Ads Assessment: Role based AI Screening covering Communication and Technical Skills Our Hiring Partner is Looking for: Performance Marketing Specialist who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you! Roles & Responsibilities As an SEM Analyst, you will be responsible for managing a small team in the day-to-day execution of app and web-based campaigns across various channels, including Facebook, Google, LinkedIn, TikTok, and more. Your role encompasses both technical expertise and functional/operational experience in digital marketing. Key Responsibilities: Campaign Management: Utilize a minimum of 4 years of technical experience in managing app and web-based campaigns across diverse channels. Expertise in ad partner management, media planning, and execution of campaigns. Develop and implement comprehensive campaign strategies, ensuring KPIs are met. Campaign Strategy and Planning : Take responsibility for overall campaign strategy, planning, implementation, and post-campaign review for assigned brands. Client Communication and Stakeholder Management: Effectively communicate with clients and stakeholders to understand campaign objectives and requirements. Proactively manage and maintain client relationships, addressing concerns and ensuring smooth campaign execution. Platform Expertise: Demonstrate expertise in platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and TikTok. Guide and support teams in campaign planning, setup, and optimization, ensuring best practices are followed. Targeting Strategy: Identify a pool of unique targeting options, incorporating relevant targeting offered by each platform. Develop custom targeting based on tagging (website, mobile app) or client-owned databases. Quality Assurance: Execute quality checks of creative assets and other campaign elements for each managed platform. Identify variables for optimization and efficiently execute optimization strategies. Reporting and Analysis: Ensure accurate reporting without errors, aggregating results and preparing summaries with key learnings. Provide insights and recommendations based on campaign performance. Proactive Client Management: Proactively and efficiently handle communication with clients to ensure the smooth running of campaigns. Address client inquiries, concerns, and provide timely updates on campaign progress. This Role Requires: Minimum 4 years of technical experience in managing app and web-based campaigns. Minimum 1 year of functional / operational experience in team management and support. Strong expertise in Google Ads, Facebook Ads, LinkedIn Ads, and TikTok platforms. Excellent communication and stakeholder management skills. The major client communication will happen on the WhatsApp application. The talent shift time will be 7.30 am to 4.30 pm IST Managing team of small team members of their day-to-day execution Technical Experience (Managing App & web-based campaigns in various channels, Ad partner management, Media planning) How to apply for this opportunity Register or login on our portal & fill out the application Clear the given AI Screening (30 min) and Click on 'Apply' to get shortlisted Our team of talent matchmakers will matchmake you with the client Crack a quick interview with our client Land your global dream job and get your exciting career started! About our Hiring Partner: The Zor Group is a globally operating conglomerate spanning multiple industries across four countries. Established in 2009 with a mission to make a positive impact, Zor initially began as a staffing organization and naturally evolved into the technology sector. In 2018, ZorTech was introduced. Plans for international expansion were initiated in 2020, leading to successful entry into the US market. Alongside an impressive year-over-year growth rate, we also established an offshore delivery team in the USA & India. With the incorporation of IT Services, ZorTech now offers end-to-end solutions, ranging from top-level talent sourcing to managing large-scale projects. Our organization currently operates in four countries, including Canada, the USA, the Dominican Republic, and India. About Uplers Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant direct placement remote opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. You will also be assigned to a dedicated Talent Success Coach during the engagement. ( Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well). So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!
Expected salary:
Location: Noida, Uttar Pradesh
Job date: Thu, 30 Nov 2023 23:24:25 GMT
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