Digital Marketing Manager

Job title: Digital Marketing Manager
Company: Smart Work Consultants
Job description: We are hiring Digital Marketing Manager for a software development company. Job Location - Madurai . Responsibilities: Develop, implement, and oversee digital marketing campaigns across various digital networks. Utilise marketing, art direction, and social media management experience to enhance campaign effectiveness. Demonstrate outstanding communication, interpersonal, and analytical skills. Take ownership of and manage the companys website, overseeing website content, SEO, and user experience. Create and manage marketing budgets, providing detailed reports on marketing ROI. Analyze global market trends and competitive landscapes to identify growth opportunities. Collaborate with the sales team to craft sales collateral, proposals, and presentations. Plan and coordinate events such as webinars, conferences, and trade shows to promote our software services. Build and nurture relationships with industry influencers and key partners. Monitor and report on the effectiveness of marketing campaigns, adjusting strategies as needed. Requirements Graduate from a reputed university. 8+ years of relevant experience. Strong understanding of digital marketing channels and techniques, including proficiency in traditional marketing channels. Proven track record in developing and implementing successful marketing campaigns, integrating both digital and traditional channels. Proficiency in marketing tools and software, such as Google Analytics, Google Search Console, Mailchimp, etc. Knowledge of SEO, SEM, and PPC advertising. Experience in managing marketing budgets and providing comprehensive reports on ROI.
Expected salary:
Location: Madurai, Tamil Nadu
Job date: Sat, 02 Dec 2023 23:16:16 GMT
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