Digital Marketing Manager

Job title: Digital Marketing Manager
Company: McKinley Rice
Job description: 'Unlock your dream career with us. Connect with renowned employers, enjoy top-notch facilities, and thrive in a vibrant community.' Employer: Salezshark Position: Digital Marketing Manager Years of Experience: 1+ years Community Location: New Delhi Employment Type: Full Time CONNECT Company Overview (https://mckinleyrice.com/) McKinley Rice is not just a company; it's a dynamic community, the next evolutionary step in the world of professional development. Spiritually, we're a hub where individuals and companies converge to unleash their full potential. Organizationally, we are a conglomerate composed of various entities, each contributing to the larger narrative of global excellence. Redrob by McKinley Rice: The Next Frontier in Professional Development Propelled by a substantial 4-million-dollar pre-seed investment from top venture capitalists in Korea, Redrob emerges as McKinley Rice's latest venture, marking a new chapter in our expansion. Proudly introducing Redrob-a groundbreaking AI platform-we're set to redefine professional development. Going beyond traditional academic measures, Redrob embodies our commitment to nurturing talents and bridging the gap between industry demands and professionals' aspirations. Fueled by our funded growth, we're poised to revolutionize recruitment and assessments, ensuring candidates are not just academically proficient but also industry-ready. Redrob is the cornerstone of our vision to catalyze the formation of A-grade teams for organizations. Through seamless recruitment processes, we aim to be the indispensable right hand, facilitating the creation of high-caliber teams that surpass industry standards. Know Salezshark (https://www.salezshark.com/) SalezShark is a Relationship Intelligence platform that enables Sales professionals and Marketers to gather actionable Customer Insights and increase their Sales. It comes equipped with a powerful Recommendation Engine bound to ensure that you never lose a sales opportunity. Founded in 2015, SalezShark is headquartered in Virginia, United States of America with a development center in India. We are a growing family assisting numerous valuable & happy customers across the globe. It is a next-gen platform for sales that aims at nurturing connections as we believe strong business relationships are the key to increased sales. SalezShark is a cutting-edge Customer Intelligence platform, equipped with the end to end sales and marketing automation features to help you reap maximum productivity. From recommending you the right leads to work on to doubling your lead conversion, it offers an innovative way for businesses of all sizes with its great management capabilities How to become a part of Salezshark and enjoy the benefits: Step 1: Fill in the application form and register via RedRob. Step 2: Clear the interview process. Step 3: Be a part of the team Salezshark ! EXPERIENCE Duties you'll be entrusted with: Search Engine Optimization (SEO): Conduct thorough keyword research and analysis to optimize website content. Implement on-page and off-page SEO strategies to improve search engine rankings. Stay up-to-date with industry trends and algorithm changes. Increase inflow of website traffic & leads using SEO best practices. Social Media Optimization (SMO): Develop and execute social media strategies to increase brand visibility and engagement. Manage and optimize social media profiles on platforms such as Facebook, Twitter, LinkedIn, and Instagram. Create compelling content for social media posts and monitor social media analytics. Search Engine Marketing (SEM): Plan and execute effective paid advertising campaigns on platforms like Google Ads. Monitor and analyze the performance of SEM campaigns and adjust strategies accordingly. Work on optimizing ad spend to achieve maximum ROI. Meta Ads: Develop and implement meta advertising campaigns to enhance online visibility. Create engaging ad copy and monitor campaign performance. Email Marketing: Design and execute email marketing campaigns to nurture leads and engage with the audience. Segment and target email campaigns based on user behavior and preferences. Lead Generation: Drive initiatives to increase organic traffic and generate Marketing Qualified Leads (MQLs). Analyze lead generation metrics and make data-driven decisions to improve results. Explore opportunities to expand our reach through online events and collaborations. Expectations from you: Basic Requirements Bachelor's degree in Business, Marketing, Communication, or related field (or equivalent work experience). Minimum 1 to 4 years of experience in B2B sales preferred. Necessary Skills Proven experience as a Digital Marketing Manager or similar role. In-depth knowledge of SEO, SMO, SEM, meta ads, and email marketing best practices. Strong analytical skills and the ability to interpret data to drive marketing strategies. Experience in conducting webinars and podcasts is an added advantage. Excellent communication and interpersonal skills. Ability to thrive in a startup environment and collaborate with cross-functional teams.
Expected salary:
Location: Delhi
Job date: Thu, 30 Nov 2023 23:07:46 GMT
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