Digital Marketing Executive

Job title: Digital Marketing Executive
Company: Salesken
Job description: About the Company SalesKen is backed by Sequoia and microsoft ,one of the the world's largest Venture fund and gives you incredible insights into the last mile of customer-salesperson interactions using AI and ML. See how your sales team communicates with customers on calls, presentations and webinars and get insights into what they are doing right, and where they need help. SalesKen also lets you help your sales team improve with customized learning content to help them up their game and win! About the Product SalesKen, is building a revolutionary AI based assistant- to transform how sales conversations are conducted. Our product gives you incredible insights into the last mile of customer-salesperson interactions. Here you will get to work on the latest tech in AI, including Deep Neural networks, Advanced Speech to text Engines, NLP, Machine learning, and cutting-edge UI technologies. About the Team SalesKen is led by alumni from IIT and IIMs and backed by India's top VCs. We are a young, vibrant and strong team where the focus is purely on individual's championing the next level of product innovation and building a world-beating SaaS product out of India in the world. What you will do: Assist in the formulation of strategies to build a lasting digital connection with consumers Plan and monitor the ongoing company presence on social media Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness Be actively involved in SEO efforts (keyword, image optimization etc.) Prepare online newsletters and promotional emails and organise their distribution through various channels Provide creative ideas for content marketing and update website Collaborate with designers to improve user experience Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.) Acquire insight in online marketing trends and keep strategies up-to-date Maintain partnerships with media agencies and vendors Requirements and skills Proven experience as Digital Marketing Executive or similar role Minimum 2 years of experience in Saas industry Excellent understanding of digital marketing concepts and best practices Experience with social media, Google AdWords and email campaigns and SEO/SEM Working knowledge of ad serving tools Perfect knowledge of web analytics tools (e.g. Google Ads etc.) Skills and experience in creative content writing Analytical mindset and critical thinking Excellent communication and interpersonal skills
Expected salary:
Location: Bangalore, Karnataka
Job date: Fri, 01 Dec 2023 23:06:57 GMT
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