Chief Marketing Officer - Financial Services (18-20 yrs)
Job title: Chief Marketing Officer - Financial Services (18-20 yrs)
Company: Michael Page
Job description: Job Description : The Chief Marketing Officer is a leadership position responsible to establish the brand, allocate resources to different projects and set short-term and long-term measurable goals from a marketing standpoint
Client Details : The client is a leading global financial institution with presence across multiple product lines
Description :
- Lead, conceptualize & manage performance campaigns, branding initiatives, innovative content strategies across offline, BTL & digital media platforms
- Be in-charge of driving internal & external corporate communication for the firm
- Drive the new wave of online and digital growth within the organization and also with the clients
- Identify channels for brand reach and lead generation activities
- Identify & use new-age technologies as a backbone for building organization intelligence and information
- Build a solid in-house team to lead all marketing efforts including SEO, SEM, Affiliate, Email, WhatsApp, Social Media, Analytics and content
- Measuring the impact of social media content on the website & manage external marketing partners and agencies
- Planning and budgetary control of all marketing and technology efforts and being responsible for all campaign deliverables
- Provide insightful recommendations and thought leadership initiatives based on prior experience, industry trends and analytics
- Make digital the core of all customer understanding and analytics to drive business strategies
- Defining change management for all domains, lead management & conversion process
Profile :
- Over 18 years of retail-heavy experience preferably across Banking/NBFC/Insurance/Asset management etc which caters to the mass market. Experience across other similar sectors like FMCG/Telecom etc might be relevant
- Must have displayed leadership skills, preferably should have worked as Head of Marketing / CMO in previous stints leading multiple branding / marketing campaigns
Job Offer :
- Opportunity to be a part of the leadership team of a leading financial institution
- Market leading compensation & other benefits
To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Yash Asrani on +91 (0) 22 4236 3309 . The Apply Button will redirect you to website. Please apply there as well.
Expected salary:
Location: Mumbai, Maharashtra
Job date: Sat, 02 Dec 2023 06:56:01 GMT
Apply for the job now!