Campaign Manager-Email Marketing

Job title: Campaign Manager-Email Marketing
Company: Uplers
Job description: Uplers is one of the largest, globally recognized agencies in the industry, empowering businesses to build a better digital ecosystem. By leading clients from innovation to execution, Uplers is serving with top-notch quality services using its offshore remote model, fixed price model as well as digital assets. Remote by Choice Mavlers - Mavlers is a sub-brand of Uplers, it is a full service digital marketing and technology partner. Mavlers is a reservoir of marketing mavericks. Our core is inspired by clients' appetite for ingenious ideas and ginormous goals. We help clients with strategic and cutting-edge technology. Mavlers stands out as a beacon of innovation, creativity, and client-centricity. Position: Campaign Manager(Email Marketing) Job Location- (Remote) Experience -1+ Years Shift-7 PM-4 AM Work Type-Remote Rounds- Assessments,2 Interview rounds Brief Description: Campaign Manager- Email Marketing Uplers is on a lookout for a Campaign Manager who excels in email marketing and is willing to work in the US timezone. Roles & Responsibilities Maintain and execute email marketing calendar for clients assigned, including ideation and concept campaigns, building or getting emails &/or Landing pages built, segmenting lists, deploying campaigns, and reporting results. Diligently the following checklist to ensure the campaigns are delivered right and are result-driven concept, code (html/css), and test email templates for campaigns using email on acid. Create, execute and analyze A/B test plans to improve email campaign performance and conversion rates including all metrics. Develop or get developed corresponding landing pages for campaigns and thoroughly test them before deploying or passing them to clients. Measure and report on email campaign and A/B test plan performance and manage ongoing reporting for launched campaigns and work on aligning each campaign performance to the email marketing objective for each client. Assist in marketing automation campaigns, retargeting ads, list clearing, and more aspects of digital marketing. Collaborate with production teams to design and develop new assets for each touchpoint of the customer journey evaluate and improve the process of understanding the need of each client in order to deliver a delightful experience. Skills Required At least 1+ years of experience setting up campaigns for digital or email marketing 1+ years of experience to build or get emails/landing pages built from team that delivers results and meets clients expectations Worked on at least few of diy esps (like mailchimp, campaign Monitor, icontact) and one or two enterprise esps like salesforce marketing cloud, marketo, eloqua, etc in setting up campaigns and creating segmentations, dynamic content and reports A technology savvy or minded marketer with exposure and capability of problem solving and data analysis Good, standards-based html and css skills Exposure on setting automation and campaigns for known ESPs Should be able to work in photoshop & dreamweaver Responsible self-starter, innovative thinker, analytic, detail oriented; comfortable in a metrics-driven business environment
Expected salary:
Location: Mumbai, Maharashtra
Job date: Fri, 01 Dec 2023 23:01:04 GMT
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